Two Angels Walk Into A Bar: The Redonkulous New Ad From Cuervo

14 November 2008, 6:00 PM. By Alex Ferreyra

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We love it when advertising agencies are allowed to pillage their client’s budgets to create large-scale spectacles about the apocalypse being ushered in by a top shelf tequila. Such is the case with DDB Mexico’s latest spot for Cuervo’s Gran Centenario. It begins in a space-age diner where everyone is moody and beautiful. Suddenly the liquor bottles begin to rattle on their shelves. It’s an earthquake. No! It’s the end of life as we know it and the liquor bottles are like those animals who ran to higher ground days before the 2004 Tsunami hit Thailand. Somehow, they just know. A waiter carrying ice cubes or sugar cubes or lotto balls, we’re not really sure, sees them magically float off his tray. Then all hell breaks loose in the diner with stuff coming unbolted from the walls and flying out the windows. Or is it heaven? Because the two most attractive people in the diner, seemingly unaffected by the hurricane force winds now ravaging the earth, walk slowly toward each other and suddenly sprout huge, angelic wings where their arms used to be. Meanwhile everyone else in the diner is blown away to infinity and hellfire as anyone who drinks cheap liquor should be. The angel couple flies away to a party in a mansion full of other winged models. Some have arms and wings while others, like our protagonists, only have wings. Why the distinction? Oh now you want logic? The entire ridiculous thing is after the jump.



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